IBI Group hires retirement living and senior care lead

Maarit Heinonen-Smith joins team

IBI Group has appointed Maarit Heinonen-Smith as its UK retirement living and senior care lead.

Maarit joins IBI Group from the specialist housing team at PRP Architects, where she has built an impressive portfolio designing and delivering innovative housing and care solutions for people aged over 55, having worked as the lead architect on many of its flagship projects.

She said of her new role: “I am very excited to join IBI Group in this new position.

“I am passionate about designing and delivering inspiring residential architecture, which allows for flexibility, individuality and changing needs, as well as promoting the health and wellbeing of the residents.

“IBI Group’s expertise in the healthcare and residential sectors, coupled with its technology offering, means it’s in a perfect position to add real value to clients and end users alike.”

Regional director for UK and Ireland, Paul Hewes, added: “IBI Group is pro-actively responding to this growing market by hiring experts such as Maarit and working closely with partners across the retirement living and senior care sector.

“Retirement housing helps prevent some of the largest hurdles facing elderly people in the UK today, providing support on a physical and emotional level, improving the health, security and overall wellbeing of those who live there.

“Our team, at a local and global level, is looking to create more-accessible, inclusive, and technology-driven living environments, to better support our older generation today and in the future.”

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